Business Printing Portal for Print House Startup

The client was struggling to stand out in a saturated market. Together, we identified two key challenges: building brand awareness and gaining customer trust. We crafted a brand identity that combines playful energy with professional aesthetics. As a result, the startup confidently claimed its niche and increased order conversion by 37%.

Logo Design
Brand book
Website Design
Iconography

18%

Fewer cart drop-offs

25%

Faster checkout flow

37%

Higher conversion rate

Aimed at small businesses, the brand identity combines vibrant accent colors that reflect entrepreneurial spirit with a monochrome foundation that conveys trust and confidence.

Two laptop screens showing Univerprint website with product categories and a product page

Contents

Website
Brand Book
Print Design

Timeline

We followed a flexible, adaptive process designed to surface insights early and iterate quickly.

Desktop Website

The website is designed to simplify the choice of print products and speed up the ordering process for busy entrepreneurs.

Univerprint website mockup showcasing printing services for labels, tags, merchandise, stickers, and banners

Univerprint product page mockup for custom coffee cup labels, showing price, description, and order options

Niche Page

Users can browse by niche to find products tailored to their business type. Each card features available product configurations.

Univerprint website mockup showing niche offers for different industries including coffee shops, retail, beauty salons

Univerprint product page mockup for retail and showroom price tags, showing product details, materials, shapes, and order quantity range.

Order Placement

To make an order, users fill out a short form. Once submitted, they’re redirected to the page with the next steps.

Univerprint website order form page with contact fields, pickup location map, and submit order button.

Univerprint order processing page outlining three steps: initial contact, production timeline, and help contact information.

Error Page

The 404 page is designed playfully, making the users smile a little and find their way out easily.

Mobile Adaptive

The website works seamlessly on mobile, letting busy entrepreneurs browse and place orders on the go, anytime, anywhere.

Mobile app mockups for Univerprint showing products, product details, niche offers, and order form screens.

Brand Book

The visual system combines playful yet professional aesthetics, balancing vibrant accent colors with minimalist composition.

Iconography

Inspired by Universprint’s core products: leaflets, tags, and banners. The icon set was designed to work seamlessly across both digital and physical formats.

Set of colorful icons in green, pink, and yellow on black background representing various products, services, and interface elements.

Univerprint contact page showing email, phone number, and physical address with corresponding icons.

Univerprint service overview showing paper formats with examples and print product types with their purposes.

Instagram story mockups showing branded clothing tags, product packaging for serum bottles, and retail shoe price tags.

Brand Images

Showcase printing product examples by niche. The images are generated with AI to save time and budget.

Coffee Shop & Food Court

Retail & Showrooms

Beauty & Spa salons

Marketplaces

Courses & Events

Corporate Merch

Print Design

The visual system applied to physical products extends the brand's presence into everyday life. Its bold, minimal style reinforces innovation and reliability.

Univerprint branding mockups featuring a street banner, business cards, and wall-mounted sign.

Door Sign & QR Sticker

Univerprint storefront signage showing business hours, closed days, and a door QR code for placing orders.

Brand Merch

Created for Univerprint’s team to feel like part of a normal day, not an ad. It slips seamlessly into everyday wardrobes, reflecting the brand’s quiet confidence.

Univerprint branded merchandise including a white cap, colorful lanyards, and a black employee ID badge.

Corporate Gifts

Univerprint branded merchandise including a black bucket hat, water bottles, hoodie, tote bag, and T-shirt.

Brand Stickers

A playful set of stickers designed to surprise, delight, and spark connection. Made to be shared and stuck anywhere, turning customers into loyal brand fans.