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Starting from scratch
Design Process
phase #1
Research & Analysis
Research
We collect and analyze insights to plan a design strategy tailored to your target audience.
Competitor Analysis
We analyze competitor products to identify strengths, weaknesses, and opportunities.
User Interviews
We talk to your potential users to understand their needs, goals, preferences, and pain points.
I need a Research
& Analysis
done →
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phase #2
product Design
Wireframing
We plan the product structure and create blueprints to outline the main user flow.
UX/UI Design
We design the screens and deliver polished layouts with final copywriting and brand assets.
Prototyping
We create interactive prototypes close to the final product to test and refine usability.
I need Product Design done →
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phase #3
Metrics Analysis
Metrics Tracking
We define key product metrics that uncover user pain-points and areas for improvement.
Performance Analysis
We analyze user behavior and track funnel performance to enhance the product.
Iterative Improvement
We refine your product through data-driven insights, and design new features.
I want to grow my startup →
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Lead Product Designer
Svetlana Beloborodova
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knowledge hub
Design Process
How to Navigate the Design Process for Tech Startups?
User Research
Why Conduct User Interviews When Building a Startup?
Metrics Analysis
How to Choose the Right Design Metrics When Growing a Startup?
Design Process
What Is Pivoting for Startups and Why It Is Normal?
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